Thursday, January 13, 2011

Subliminal Advertising (sort of) on GrooveShark


Web on-demand-radio service GrooveShark has added another space for advertising, and this is a first.  Not a pop-up ad or a banner, but a full page flashing ad that shows up when you are listening to certain songs and scrolling.  I am not judging it good or bad, just identifying a new way to present ads.  I definitely paid attention, but grooveshark needs a method of convincing me to buy music.  I can listen to deadmau5 for free and if he is getting significant royalties for the airplay, maybe it is worth the advertising.  Watch the video and take the poll on the right asking if you think subliminal web ads are creative or annoying.

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